TY  - BOOK
AU  - H. Borden, Neit 
AU  -  V. Marshall, Martin
TI  - Advertising Management: Text and Cases
U1  - 659.1 
PY  - 1971///
CY  - Bombay
PB  - D. B. Taraporevala Sons & Co PVT.
KW  - MANAGEMENT
ER  -