TY  - BOOK
AU  - Wroe Alderson, 
AU  -  H. Halbert, Michae
TI  - Men, Motives, and Markets: Foundations of Marketing Series
U1  - 338.522 
PY  - 1968///
CY  - New Delhi
PB  - Prentice Hall of India Pvt. Ltd
KW  - ECONOMICS
ER  -